This summer it’s all about COLOR.

Hugo Boss chose Liam Payne as the new brand ambassador.

Recall 10 iconic words spoken by Kaiser.

Made from recycled plastic bottles and dyed without water: The Earth Polo combines something that today's eco-conscious man desires.

Basic, posh, casual, sportsman ... What's your style?

This is the event that brought together all the fashion sphere this weekend. This Saturday, April 6, 2019, Marc Jacobs and his fiance Char Defrancesco said "yes" in New York. Virgil Abloh, Kim Jones, Naomi Campbell or Emily Ratajkowski ... For the occasion, all the creator's friends had responded.

Good news for denim, music and Justin Timberlake enthusiasts, because JT has launched a second collection together with Levi's.

The Armani Group is pleased to announce that Giorgio Armani will be in Tokyo on 24th May to celebrate the reopening of the refurbished Armani/Ginza Tower with a special Giorgio Armani men’s and women’s resort 2020 collection fashion show. 

Check out our selection of millionaire boats.

Stylish sexy pope Tom Ford has transformed desire into a powerful marketing tool. Which applies, since this season, to men's underwear through a line oscillating between exquisite opulence and retro manhood.

Jake Gyllenhaal stars in the new Santos de Cartier campaign

Mercedes AMG has made the impossible possible. The first road-going Formula 1 car was born: Project One. It had started with the dream to make the hybrid technology of the racetrack also roadworthy. As one of the first I was allowed to view the concept car last winter in the California desert, before it was presented to the public at the Geneva Motor Show. The magic of the transformation of a dream is here in every detail.