Madonna in Ulyana Sergeenko dress

The official release of Madonna’s new album Madame X was held during the summer of 2019. The video teaser was published few weeks before the official date. In this movie Madonna appeared in Ulyana Sergeenko mini-dress.

The customized item was created at the brand's atelier in Moscow in cooperation with stylists Arianne Phillips and Eyob Yohannes, as well as the participation of the singer herself. 
Ulyana Sergeenko look appeared not only in the documentary mini-film, emitted on the eve of Madame X’s release: Madonna’s images made by the legendary photographer Steven Klein became the part of the photo-booklet dedicated to new character and album of the star.

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Madonna in Ulyana Sergeenko dress

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