Jewellery & Watches

Revealed! Introducing Sara Shala Designs...

At Sara Shala, there are always three things to keep in mind when thinking of jewelry: elegant, timeless, and sophisticated. Located in the heart of the famous Diamond District, she creates jewelry inspired by New York’s tapestry of cultures and lifestyles.
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Sara Shala grew up knowing that one day she will make the world a more beautiful place. Having a natural knack for fashion and experimenting with different forms of fashion and designs it wasn’t long until Sara realized that her true passion lies in jewelry design. She began building a business that would both allow her to apply her innate sense of style and permit her to create a line that would speak to big dreamers like herself.

Sara Shala, The Founder of Sara Shala Designs

Her brand is built on an appreciation for traditional craftsmanship and high-tech production, making Sara Shala Designs the epitome of exquisite elegance. The brand's innovative approach combines classic sensibility with hightech production, such as 3D printing. Designed to be passed down for generations, each piece symbolizes timeless femininity and grace.


“I design jewelry with the method of 3D printing, as well as traditional handcrafting techniques. What makes Sara Shala Designs so special is that we are able to take the vision from the first sketch to a final polish all under one roof. I love being in control of the process and making sure each step is handled with careful consideration and meticulous detail. At Sara Shala, we cherish the traditional craftsmanship required to make true fine jewelry. This is why we pride ourselves on building lasting relationships with our artisans and suppliers,”- Sara Shala, The Founder of Sara Shala Designs

Combining bold architectural elements and historical influences with delicate yet empowering aesthetics, pieces tell a story. Minimalistic with an emphasis on texture and detail, Sara Shala Designs infuses your personal style with effortless confidence.

One of the most popular collections is The Colosseo Collection that she designed while in Rome where she immediately was inspired by the amphitheater’s architecture. The collection is admired by countless fans globally and featured in numerous fashion magazines around the world.

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All of Sara’s designs have received love from mainstream publications namely Vogue, Harper’s Bazaar, Marie Claire, etc., and have consistently appeared on runways during Fashion Weeks in New York City and Milan. Today, Hollywood stars, recording artists, and popular internet influencers wear her distinctive earrings, rings, necklaces, and bracelets.

Sara has used her entrepreneurial success to provide charitable support by donating and raising funds for global causes such as Make-A-Wish, Doctors Without Borders, UN Women, St. Jude’s, and the latest in the field of Mental Health. 

When she moved to New York she applied her innate sense of style and ingenuity to build Sara Shala Designs, where each thoughtful piece is the symbol of a realized dream to remind women of what is possible, even under impossible conditions.

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Pictures: PR



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