Business & Tech

The Power Of Scarcity: How Luxury Brands Use Their Strategy

Luxury brands have always had a very special attraction for consumers. However, some pieces are very difficult to acquire, even if there is no lack of money. What is the strategy behind this?

Portrait of a woman with black hat, red lips and a golden watch on her wrist

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Nightlife & Events

WIBA Awards 2023: Maye Musk, Richard Orlinski, and Sophie Ellis-Bextor Attend

During the illustrious Cannes Film Festival, the WIBA Awards, a distinguished organization honoring influencers and talents in the realm of social media, held its fifth annual ceremony. The event recognized the most influential personalities in the digital landscape. Adding a touch of artistic flair to the occasion, Richard Orlinski, a world-renowned French sculptor and visual neo-pop artist, exclusively designed the trophy for the special anniversary edition of the WIBA Awards. Orlinski, recognized as the best-selling French contemporary artist globally since 2015, brought his exceptional artistic vision to create a truly unique and awe-inspiring trophy for the esteemed occasion.