Business & Tech

How 100Cherries turns influencers into entrepreneurs

Products with a story and a mission: 100 Cherries and its creators create custom-fit brands that suit them and their communities. The two founders, Grigorij Aronov and Maikel Kletsel, reveal how each brand opens up an individual world in the lifestyle cosmos and why the focus is on female empowerment. L'Officiel Austria had the opportunity to talk to them.

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Jewellery & Watches

Diamonds Beyond Boundaries: Interview with Zulu Ghevriya

Zulu Ghevriya co-founded Smiling Rocks with a mission that goes beyond merely offering lab-grown diamond jewelry. The brand is dedicated to providing socially responsible jewelry with a larger purpose. At the heart of this diamond and jewelry brand is the commitment to delivering luxury diamond jewelry through sustainable and environmentally conscious practices. Smiling Rocks achieves this by crafting lab-grown diamond jewelry designed to stand the test of time. Explore the impact that sustainable, lab-grown diamond jewelry can have on the world, all while preserving the luxury and delight associated with precious jewelry. In this interview, Zulu Ghevriya shares insights into his journey of establishing a brand in the jewelry industry and much more.